Monitoring Progress and Making Adjustments in the Social Marketing Campaign

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Chapter 45. Social Marketing of Successful Components of the ... >
Section 8. Monitoring Progress and Making Adjustments in the... >

Section 8. Monitoring Progress and Making Adjustments in the Social Marketing Campaign

Main Section - Introduction, what, why, when, who, and how.
Examples - Real world situational examples.
Tools & Checklists - A checklist that summarizes the major points contained in the section.
PowerPoint - A PowerPoint presentation summarizing the major points in the section.

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