Table of Contents >
Part B. Community Assessment, Agenda Setting, and Choice ... >
Chapter 3. Assessing Community Needs and Resources >
Section 9. Developing Baseline Measures of Behavior >
Related Topics - Hyperlinks to related chapters and sections. >
Developing Baseline Measures of Behavior | |
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Related Topics |
Contributed by Chris Hampton, Bill Berkowitz, and Kate Nagy Edited by Bill Berkowitz, Jerry Schultz, and Kate Nagy |
- Analyzing Community Problems
- Collecting Information About the Problem
- Developing a Plan for Communication
- Using Principles of Persuasion
- Preparing Press Releases
- Arranging News and Features Stories
- Approaching Editorial Boards
- Preparing Guest Columns and Editorials
- Preparing Public Service Announcements
- Arranging a Press Conference
- Using Paid Advertising
- Creating Newsletters
- Creating Posters and Flyers
- Developing Creative Promotions
- Creating Brochures
- Coordinating with National Awareness Weeks/Months
- Creating Fact Sheets on Local Issues
- Creating a Web Site
- Using E-mail Lists
- Using Direct Mail
- Handling Crises in Communication
- Creating Objectives
- Developing Successful Strategies: Planning to Win
- Developing an Action Plan
- Identifying Action Steps in Bringing About Community and Systems Change
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