Table of Contents >
Part C. Promoting Interest and Participation in Initiativ... >
Chapter 6. Promoting Interest in Community Issues >
Section 18. Using Direct Mail >
Related Topics - Hyperlinks to related chapters and sections. >
Using Direct Mail | |
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Related Topics |
Contributed by Tim Brownlee Edited by Jerry Schultz |
- Analyzing Community Problems
- Developing a Plan for Identifying Local Needs and Resources
- Understanding and Describing the Community
- Conducting Public Forums and Listening Sessions
- Collecting Information About the Problem
- Developing a Plan for Increasing Participation in Community Action
- Promoting Participation Among Diverse Groups
- Methods of Contacting Potential Participants
- Writing Letters to Potential Participants
- Making Personal Contact with Potential Participants
- Creating Objectives
- Developing an Action Plan
- Identifying Action Steps in Bringing About Community and Systems Change
- Developing a Plan for Involving Volunteers
- Recruiting Volunteers
- Developing Volunteer Orientation Programs
- Developing Training Programs for Volunteers
- Promoting Coordination, Cooperative Agreements, and Collaborative Agreements Among Agencies
- Creating a Business Plan
- Developing a Committee to Help with Financial Sustainability
- Planning and Writing an Annual Budget
- Managing Your Money
- Understanding Social Marketing: Encouraging Adoption and Use of Valued Products and Practices
- Conducting a Social Marketing Campaign
- Strategies for the Long-Term Institutionalization of an Initiative: An Overview
- Strategies for Sustaining the Initiative
- Promoting Adoption of the Initiative's Mission and Objectives
- Attracting Support for Specific Programs
- Marketing the Initiative to Secure Financial Support
- Developing Multisector Collaborations
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