Table of Contents >
Chapter 46. Planning for Long-Term Institutionalization >
Section 9. Obtaining Corporate Resources >
Obtaining Corporate Resources |
Tools & Checklists | Contributed by Jenette Nagy Edited by Bill Berkowitz and Phil Rabinowitz |
Checklist
Here, you'll find a checklist summarizing the major points contained in the text.
__You know what corporate giving is, and what can be considered corporate giving, including:
- Cash
- Executives-on-loan
- Corporate sponsorship
- Employee volunteerism
- Matching programs
- In-kind contributions
- Cause-related marketing
__You know the difference between a company-sponsored foundation and a corporate direct giving program.
__You understand why corporations give money to not-for-profit organizations:
- Enhance their image
- Improve their community
- Support initiatives that will lead to a better work force or new technology
__You know not to try to tap into corporate resources when:
- Your work is controversial.
- You don't wish to appear to endorse any particular product or company.
- Corporations are not used to donating to your type of work.
- Revenue for the corporation will not be generated.
- Your organizational goals are unclear.
Preparation:
__You have considered what your organizational needs are.
__You have researched local and national corporations in your community, specifically for:
- CEOs, VPs, and Board Members
- How much money they are willing to give
- What the requirements for the corporation are
- What the local business scene is like
Execution:
__Personal contact with representatives from the corporation has been made.
__Your formal request for assistance has been made.
__If appropriate, you celebrated!
__Follow ups with the organization have been made.
The Community Tool Box is a service of the
Work Group for Community Health and Development at the University of Kansas.
Copyright ©
by the University of Kansas for all materials provided via the World Wide Web in the ctb.ku.edu domain.
