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Question: we are trying to raise awareness of the importance concerning our people who have been in recovery from addiction, whether it be long or short term...our small community is having a methamphetamine problem that requires awareness for family and the community.
Answer: You might want to check out Part C of the Table of Contents for information on promoting interest in your initiative. Also, there is some really good advice and materials on social marketing in the Toolkits (/tools/implementsocialmarketing/index.jsp). Best of luck!
Question Date: Sat, 06/12/2004