Community Tool Box - Chapter 6. Promoting Interest in Community Issues

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Part C. Promoting Interest and Participation in Initiativ... >
Chapter 6. Promoting Interest in Community Issues >

Chapter 6. Promoting Interest in Community Issues	<<< Back To TOC

Section 1. Developing a Plan for Communication
Section 2. Using Principles of Persuasion
Section 3. Preparing Press Releases
Section 4. Arranging News and Features Stories
Section 5. Approaching Editorial Boards
Section 6. Preparing Guest Columns and Editorials
Section 7. Preparing Public Service Announcements
Section 8. Arranging a Press Conference
Section 9. Using Paid Advertising
Section 10. Creating Newsletters
Section 11. Creating Posters and Flyers
Section 12. Developing Creative Promotions
Section 13. Creating Brochures
Section 14. Coordinating with National Awareness Weeks/Months
Section 15. Creating Fact Sheets on Local Issues
Section 16. Creating a Web Site
Section 17. Using E-mail Lists
Section 18. Using Direct Mail
Section 19. Handling Crises in Communication

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