Table of Contents >
   Part M. Social Marketing and Institutionalization of the ... >
      Chapter 46. Planning for Long-Term Institutionalization >
         Section 14. Developing a Fee-for-Services Structure >
             Tools & Checklists - A checklist that summarizes the major points contained in the section. >

Developing a Fee-for-Services Structure

  

Tools & Checklists

 Contributed by Phil Rabinowitz Edited by Bill Berkowitz

Checklist

Here you'll find a checklist summarizing the important points of the section.


__ You've considered the advantages and disadvantages and decided that a fee-for -service operation is right for your organization.

__ You've decided on the services you're ready to offer.

__ You've done market research to find out whether your services are needed, and by whom.


To develop the program:

__ You've developed and implemented a marketing plan.

__ You've determined and set a fair price for services.

__ You've created an administrative structure to handle the fee-for-service operation .


To sustain the program:

__ You continue to update and implement your marketing plan.

__ You maintain personal contacts at businesses and organizations.

__ You continually reevaluate what you're doing.