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Question:
Hi, my name is Lisa and I am a communications/PR major at Cal State Fullerton. I am interning for the CSUF School of Nursing and they want me to find a good internal strategic communication plan for their department. It can be through a school or business and while looking at your website I found you gave a lot of great information and suggestions. I was hoping you could either knew of one, or could help me find one.
Thank you in advance for your time,
Lisa Maltbie

Answer:

Hi Lisa; Thanks for your question.
Check out our Chapter 15 section 4, if you have not already done so.  That has general information about strategic communication and plans. 
However, I drew a blank when trying to identify a school or business that might serve as a model for your assignment.   My best advice isa go to whatever departments at your own university teach business administration and strategic communication.  Ask them for references to good examples of strategic communication plans (including those they may teach or use within their own departments), and also for contact persons within any company to which they refer you.

Question Date: Tue, 07/01/2014