What is criticizing unfavorable action? You protest - usually publicly-that the action is: ___Well-meaning, but ill-conceived action. ___A public or private entity putting its own interests ahead of the public good. ___Action, spurred by uninformed public opinion, that harms a cause or target population. ___Actions that sweep problems under the rug. ___Actions that are the result of unthinking prejudice or an ethnocentric world view. Why criticize unfavorable action? ___You criticize unfavorable action primarily to cancel or change it. In pursuit of that goal, you may try to: ___Spread the word about the situation. ___Question the assumptions behind the action. ___Correct false information. ___Pinpoint what's wrong with the action. ___Offer alternatives. ___Garner support. Who should criticize unfavorable action? ___You choose spokespersons who are viewed as knowledgeable and trustworthy, with whom the audience can identify, and with whom they may be familiar. When should you criticize unfavorable action? ___You anticipate unfavorable action when possible, and criticize it before it begins. ___You react to unfavorable action as quickly as possible in all instances. ___You make your voice heard immediately when a previously unknown action comes to light. ___You protest when new evidence of the unfavorable nature of an action surfaces. ___You criticize immediately when necessary to prevent harm. ___You continue to criticize until your succeed. How do you criticize unfavorable action? ___Do your research ahead of time ___Be clear and specific ___Support your arguments ___Present clear alternatives ___Offer to work with opponents ___Assume the opponents are of good will unless you know otherwise ___Use media to inform ___Keep it up as long as necessary